Branding / Identity Design

We don’t just design logos but entire identity systems – ensuring that everything from your website to your stationery to your tradeshow booth has a consistent look-and-feel.

Elements of a great visual identity

In our opinion, successful visual identity systems share five key characteristics, all of which we imbue in our identity work. Want to know what these are? Roll over to find out!

appropriate
to your products
& services

unique &
memorable

aesthetically
pleasing

logo must be
versatile
(e.g. look good
even if small or
black & white)

design elements
must be
transferable
across print &
online media


Sample work

Here are samples of our branding and identity design work. You can view more in our portfolio.

FUMSI This established organization needed a logo and identity that represents the four practice areas of their business. Learn more »

Harvard CCDD This center at the Harvard School of Public Health needed a website, brochures and presentation templates with a consistent look-and-feel. Learn more »

ZoomInfo ZoomInfo provides information about people, companies and business relationships. We developed a comprehensive identity system that fits their business. Learn more »

View portfolio »